Re what john said, I'd read in another discussion/site about the second firmware not wanting to remain dormant on the 86. Most of the newer production runs of this take at least two cold/powered down/wait cycles for Merlin to stay on top. There seems to have been quite a few of these returned to Amazon and resold as 'used/new-original/damaged or opened box' 86U routers on the Amazon Warehouse.
The first new 86U we received from Amazon wanted nothing to do with loading Merlin. After many hours, trying every conceivable process, with one call Amazon shipped the replacement and picked up the RMA'd unit. If Amazon were the OP's vendor, overseas Prime/business members have options, if a bit more hassle. Both routers were very stubborn about accepting ID/PW change on the first login, which never occurred in our other models.
The replacement 86U upgraded to Merlin though it was a bit more involved than the quick and easy routine upgrades we've experienced over the years. Decided first to remove the antennas before upgrading; the router has been rumored to pickup WiFi from an insecure nearby source, and found evidence that had happened with the RMA'd unit. For the upgrade, used a laptop with no WiFi or web access (nothing to the modem for the router or the laptop), and with the laptop plugged into port 1 (4 also works fine), as expected the factory Asus FW came up and threw a brief tantrum. As soon as that passed, loaded Merlin and changed the ID/password. Logged off and removed power to the router and let it sit for 10 minutes. The next cold boot took about five or 6 minutes for Merlin to be accepted/written before the GUI came up normally. Logged in without problem, changed the IP and a few preferred settings, then again logged out, and removed power for another 10 minutes. The third power on/boot was the charm; the GUI came up responsive as expected. Finished setup, logged off and powered down to install the WiFi antennas and plug a new Ethernet cable into the router and modem. Since then the router has run without a hiccup. This may seem unusual but took only 45 minutes for everything; it surely beat the the wasted days of effort/frustration of the RMA'd unit represented. Hope the info is useful and that the dormant FW code stays down and plays dead. Cheers and good luck to all.
We had a Linksys that was almost impossible to update, due to official buried hidden instructions that eventually interfered with any non-factory FW. Finally put advanced Tomato on it, but it was a project, not for regular service.